Children aren’t being
thoughtless when they
repeatedly ask their parents
to buy them things – they
are inexperienced!

In a quick but engaging way, our process helps children gain experience making better consumer decisions.


After they click on a “Get Started” button, kids begin to understand the full value of a request, and if they will really use and/or appreciate a potential purchase, by answering 6-8 simple questions, such as: “How much do the Basketball shoes cost?”, “Is there Sales Tax?”, “Shipping?”, “How many a times a month will you use them?” or, “What are the safe transportation costs of going to an NHL or MLB Game?”

By answering another 10-12 quick questions, such as “Do you have a sibling who could wear this coat when you outgrow it?” or “Is this an item you need for Middle or High School?” they can generate a DIMS Score®, which stands for “Does It Make Sense?” This number between 1 and 10 helps children understand if a gift is more of a want (1-6), or a need (7-10).

We then automatically generate a pdf summary of all the thinking and math they have done which helps them graciously ask for the item (new clothes, sports equipment, electronics) or experience (such as concert tickets) they might like to receive.

It all only takes about three minutes!


We have three different calculators that help teach financial literacy. In each, Gifting Sense asks kids the questions parents typically want answered before they agree to help buy something.

Cost-Per-Use or Wear

Our most commonly used calculator for calculating how much clothing, toys, electronics and other items will really be used.

Total Cost

For experiences which makes sure that the safe transportation, snack, and souvenir costs are considered and not just the price of admission.

DIMS – Does It Make Sense?® Score Calculator

For generating a DIMS Score® from 1–10 intended to help kids and their parents understand if a requested gift makes sense.

We Help Teach Financial Literacy

In about two minutes kids can answer all the questions their parents would normally want answered before agreeing to spend money. Our process offers a quick burst of financial education that builds and lasts because it occurs every time purchases are being considered.

Common Questions

What are the sales tax and shipping costs?

Some of the questions parents almost always want answered when spending money are very simple, like “What are the sales tax and shipping costs?” because they know from experience that the price of an item is just the beginning of what it costs to actually receive it on-time.

Some of the questions parents often like answered when spending money are more involved, such as “How often will those snow boots get worn in a climate prone to rain?” because they know from experience you should spend the most on items that you will use the most.

How often will those snow boots get worn in a climate prone to rain?

Can you dance in those shoes or sit in that dress?

And some of the questions parents want answered can be emotionally charged and hard to ask, like “Can you dance in those shoes or sit in that dress?” But again, parents know from experience, that going to a school dance is much more fun when the outfit being worn allows for full participation.

Reduce Waste

Reduce Waste and Increase Happiness

Our vision is a world where children are financially literate, thoughtful consumers. We believe that by providing a way for kids to “thoughtfully prefer” what they might like to receive for an upcoming birthday or holiday gift, we can substantially reduce waste and increase happiness – across the planet!


Does It Make Sense?

By taking about two minutes to work through our on-screen calculators, children can prepare themselves to have the most productive conversations possible with their parents, friends or family members about what they might like to receive for an upcoming birthday or holiday gift.

We like to suggest that children rarely ask for gifts that cannot generate a DIMS – Does It Make Sense?® Score of 8 or more – but of course families can establish their own guidelines. Perhaps everyone in your family will be allowed one or two gifts a year that cannot generate a DIMS Score® of 8 or more.

Contributing to Something Greater

Every grandparent, aunt and uncle we spoke to would far rather put their gift dollars towards an item that will be used and appreciated, versus one that will not. Unfortunately, after about age 11, many of the gifts children ask for come with price tags that exceed what individual gift givers typically spend…


Something Greater

PDF Results

So on top of teaching financial literacy, we give you a tool that can be used to organically crowd-fund – because it can make a lot of sense for extended family members to contribute to one larger more meaningful gift, versus buying several smaller, less useful gifts on their own.

When children complete a Gift Survey, they receive a PDF summary of all the thinking and math they have done. Parents can forward that PDF to grandparents or any other family member who is asking “What would Susan like?” for an upcoming holiday or birthday gift.

Getting Together

Getting Together to Buy One Gift That Counts

Kids get what they really want and learn the power of good manners and forward planning. Parents feel better knowing no one’s money or time is being wasted and that their children are learning to “think before they buy”. Landfills will receive fewer unwanted and under appreciated gifts. It’s a win-win-win. But don’t just take our word for it – this year, when talk of holiday or birthday gifts enters the dinner conversation, tell your kids about our free simple process and make it a pre-condition for shopping.


Gifting Sense

Teaching them to think before they buy is the best gift you can give them!